Regent Holidays have been the leaders in alternative travel for over 45 years. Over that time their clients have changed as the travel market market has opened up. They realised they needed to address these changes in their branding. We stepped in to bring them inline with their new clients and capture the unique values they uphold. They are the destination experts hand-picking destinations for their one of a kind qualities. To under pin their brand we came up with the tagline ‘Experience is Everything’.